Create Campaign - Markifact

Create TikTok Ads campaigns for manual, Search, and Upgraded Smart+ campaign types.


App	TikTok Ads
Operation ID	`tiktok_ads_create_campaign`
Type	Action
Connection	`tiktok_ads` (required)
Credits per run	1
Agent / MCP tool	Yes
Requires approval	Yes (write operation)

Inputs

Field	Type	Required	Default	Description
`account`	DynamicAccount	Yes	-	Select TikTok Ads account (advertiser) to create the campaign in.
`campaign_mode`	string or SelectableOption	Yes	-	Campaign creation path: manual for regular campaigns, search for Search Ads, upgraded_smart_plus for Upgraded Smart+. Smart+ supports campaign-level or ad-group budgets; CBO defaults to true unless explicitly disabled. Search uses budget_optimize_on false.
`campaign_name`	string	Yes	-	Campaign name to create in TikTok. Keep it human-readable, 512 characters or less, and do not include emoji.
`objective_type`	string or SelectableOption	Yes	-	Campaign objective. The Upgraded Smart+ campaign API supports APP_PROMOTION, WEB_CONVERSIONS, and LEAD_GENERATION; Ads Manager Smart+ Traffic availability does not imply API support for objective TRAFFIC. For website clicks or landing-page views under Smart+, use WEB_CONVERSIONS with WEBSITE and the matching ad-group goal. Manual/search availability depends on TikTok objective eligibility.
`operation_status`	string or SelectableOption	No	-	Initial campaign status. Use DISABLE to create safely paused campaigns; use ENABLE only when the campaign is ready to run. Defaults to DISABLE.
`budget_optimize_on`	boolean	No	-	Use true for one campaign budget across ad groups or false for ad-group budgets, optionally with a campaign cap. Smart+ defaults to true when omitted. Manual defaults to true when a campaign budget or finite budget_mode is supplied, otherwise false. Search always uses false.
`budget_mode`	string or SelectableOption	No	-	With CBO enabled, use BUDGET_MODE_DYNAMIC_DAILY_BUDGET (default) or BUDGET_MODE_TOTAL. With CBO disabled, use BUDGET_MODE_INFINITE (default), BUDGET_MODE_DAY, or BUDGET_MODE_TOTAL for an optional campaign cap. Applies to manual and Smart+; Search always has CBO disabled.
`budget`	number	No	-	Campaign budget or cap in account currency. Required with BUDGET_MODE_DAY, BUDGET_MODE_TOTAL, or BUDGET_MODE_DYNAMIC_DAILY_BUDGET. Omit with BUDGET_MODE_INFINITE. For Smart+ ad-group budgets, explicitly set budget_optimize_on false and provide budgets on the ad groups.
`budget_auto_adjust_strategy`	string or SelectableOption	No	-	Smart+ only, allowlist dependent. Use AUTO_BUDGET_INCREASE only when the campaign uses daily budget and app_promotion_type is not MINIS.
`request_id`	string	No	-	Optional numeric idempotency key. Smart+ requires one, and Markifact generates it if omitted. Provide a 64-bit integer string only when you need a stable retry key.
`app_promotion_type`	string or SelectableOption	No	-	Required when objective_type is APP_PROMOTION. Choose the app promotion subtype, such as APP_INSTALL for install campaigns or APP_RETARGETING for re-engagement.
`virtual_objective_type`	string or SelectableOption	No	-	Manual/search only. Set SALES when the user wants TikTok’s Sales objective; also provide sales_destination.
`sales_destination`	string or SelectableOption	No	-	Where sales/conversions happen. Required for Smart+ WEB_CONVERSIONS and when virtual_objective_type is SALES. Use WEBSITE for website sales, APP for app sales, TIKTOK_SHOP for shop sales, or WEB_AND_APP when both apply.
`campaign_type`	string or SelectableOption	No	-	App campaign iOS 14 setting. Use IOS14_CAMPAIGN only for eligible iOS app campaigns that need dedicated iOS 14 handling; otherwise omit and Markifact defaults app campaigns to REGULAR_CAMPAIGN.
`app_id`	string	No	-	TikTok App ID. Required for iOS14 app promotion or app sales campaigns; omit for website-only campaigns.
`is_advanced_dedicated_campaign`	boolean	No	-	Manual/search only. Set true only when the campaign should use TikTok Advanced Dedicated Campaign behavior; otherwise omit.
`disable_skan_campaign`	boolean	No	-	Use for eligible iOS14 app campaigns when SKAN attribution should be disabled. Omit for non-iOS14 or website campaigns.
`campaign_app_profile_page_state`	string or SelectableOption	No	-	App campaigns only. Set ON to use the app profile page for delivery optimization, OFF to disable it, or omit when not relevant.
`rf_campaign_type`	string or SelectableOption	No	-	Manual/search RF_REACH only. Set PULSE for TikTok Pulse campaigns; otherwise omit or use STANDARD for normal reach and frequency.
`campaign_product_source`	string or SelectableOption	No	-	Manual/search PRODUCT_SALES only. Use CATALOG for catalog product sales or STORE for TikTok Shop/showcase sales.
`catalog_enabled`	boolean	No	-	Smart+ only. Set true when the Smart+ campaign should use a product catalog. For manual catalog campaigns, use objective_type PRODUCT_SALES and campaign_product_source CATALOG instead.
`catalog_type`	string or SelectableOption	No	-	Smart+ catalog type. ECOMMERCE (default), TRAVEL_ENTERTAINMENT, MINI_SERIES, or GENERIC for web catalogs; GENERIC for lead catalogs; ONLINE_TO_OFFLINE for app O2O catalogs. Availability depends on campaign objective and advertiser access.
`is_promotional_campaign`	boolean	No	-	Smart+ WEB_CONVERSIONS only. Set true when the campaign should use TikTok promotional campaign settings; otherwise omit.
`gaming_ad_compliance_agreement`	string or SelectableOption	No	-	Smart+ app install iOS14 gaming campaigns only. Set ON when the advertiser has agreed to TikTok’s gaming policy; omit for non-gaming campaigns.
`special_industries`	array of string or SelectableOption	No	-	Use only for regulated campaigns. Select HOUSING, EMPLOYMENT, or CREDIT when the campaign belongs to those special ad categories; otherwise omit.
`postback_window_mode`	string or SelectableOption	No	-	iOS14/SKAN campaigns only. Choose the SKAN 4.0 postback window mode when TikTok requires it; otherwise omit.
`po_number`	string	No	-	Optional purchase order number for advertiser billing or invoice tracking. Omit when the user does not provide one.
`rta_id`	string	No	-	Optional Realtime API strategy ID. Provide only when the advertiser has a TikTok RTA strategy to attach.
`rta_bid_enabled`	boolean	No	-	Set true only for eligible campaigns that should use RTA bidding with rta_id; otherwise omit.
`rta_product_selection_enabled`	boolean	No	-	Set true only when an eligible RTA campaign should let TikTok select products automatically; otherwise omit.

SelectableOption

Field	Type	Required	Default	Description
`value`	string	Yes	-
`label`	string	Yes	-

Output

Type: Dict Returns created TikTok campaign details. Fields: campaign_id, campaign_name, campaign_mode