> ## Documentation Index
> Fetch the complete documentation index at: https://docs.markifact.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Post Conversion Events

> Sends server-side conversion events to a Reddit Pixel (Reddit's Conversions API) for attribution and optimization, with optional test mode

Sends server-side conversion events to a Reddit Pixel (Reddit's Conversions API) for attribution and optimization, with optional test mode. Find pixel IDs with reddit\_ads\_list\_pixels. Requires reconnecting the Reddit account to grant the adsconversions scope.

| | |
| - | - |
| **App** | Reddit Ads |
| **Operation ID** | `reddit_ads_post_conversion_events` |
| **Type** | Action |
| **Connection** | `reddit_ads` (required) |
| **Credits per run** | 1 |
| **Agent / MCP tool** | Yes |
| **Requires approval** | Yes (write operation) |

## Inputs

| Field | Type | Required | Default | Description |
| - | - | - | - | - |
| `pixel_id` | string or SelectItem | Yes | - | ID of the Reddit Pixel to post the conversion events to. Find pixel IDs with reddit\_ads\_list\_pixels. |
| `events` | array of object or string | Yes | - | Official Reddit Ads v3 conversion event objects as a JSON list, sent as-is. Each event requires event\_at (Unix epoch milliseconds), action\_source (WEBSITE, APP, OTHER, or PHYSICAL\_STORE), and type with tracking\_type (PAGE\_VISIT, VIEW\_CONTENT, SEARCH, ADD\_TO\_CART, ADD\_TO\_WISHLIST, PURCHASE, LEAD, SIGN\_UP, or CUSTOM with custom\_event\_name). Optional: click\_id (recommended for attribution), event\_source\_url, metadata (conversion\_id for deduplication, currency, value, item\_count, products), and user match keys (email, phone\_number, external\_id, ip\_address, user\_agent, aaid, idfa, uuid). Example: \[\{"event\_at": 1753900000000, "action\_source": "WEBSITE", "type": \{"tracking\_type": "PURCHASE"}, "metadata": \{"conversion\_id": "order-123", "currency": "USD", "value": 49.99}, "user": \{"email": "[user@example.com](mailto:user@example.com)", "ip\_address": "203.0.113.7"}}] |
| `test_id` | string | No | - | Optional test ID from the Reddit Events Manager testing tool; when set, events are treated as test events. |

### SelectItem

| Field | Type | Required | Default | Description |
| - | - | - | - | - |
| `value` | string | Yes | - | The value of the selectable item. |
| `label` | string | Yes | - | The label of the selectable item, used for display purposes. If not provided, defaults to the value. |

## Output

**Type**: `Dict`

Returns the accepted event count.

**Fields**: `pixel_id`, `event_count`, `test_mode`


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